Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency

1 Johnnie Walker Johnnie Walker x Blade Runner 2049

2 ——– The Initial Material

nike, ngon, manchester agency, 3D design

In 2049, bioengineered humans known as replicants are slaves. K, a Nexus-9 replicant, works for the Los Angeles Police Department as a “blade runner,” an officer who hunts and “retires” rogue replicants.

 

The original 70’s experience featured a short discussion over a bottle of Johnnie Walker, that had been designed as a glimpse of what the brand could look like in the future.

LOVE had previously proposed that Diageo put forward a pitch for the same principle to appear in the sequel. Production went ahead and LOVE designed the iconic brand a new cinematic face. NGON then produced a reveal animatic to the launch, designing the visuals to express nothing but neon light changes. NGON then created the soundtrack to go with it, to have a distinct futuristic feel, with tones of 80’s movie blockbuster. Finally (literally) boxing off the design with the packaging cover artwork.

Johnnie Walker A brand of Scotch whisky now owned by Diageo that originated in the Scottish burgh of Kilmarnock in East Ayrshire. The brand was first established by grocer John Walker. It is the most widely distributed brand of blended Scotch whisky in the world, sold in almost every country, with annual sales of the equivalent of over 223.7 million 700 ml bottles in 2016 (156.6 million litres). 1 ——– Branding 2 ——– Design + Art Direction 6 ——– 3D Conceptual Design 8 ——– 3D All-Type Visualisation 9 ——– Artworking 10 ——– Retouching ✕ Instagram →

3 ——– Inspection

nike, ngon, manchester agency, 3D design
Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency
Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency
Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency
Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency
Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency
Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency
Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency
Blade Runner 2049, Johnnie Walker, Ngon, Manchester Agency

4 ——– The Acknowledgment List

nike, ngon, manchester agency, 3D design

Design + Direction + Music + Output – NGON

Agency – LOVE

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5 ——– In The News

nike, ngon, manchester agency, 3D design
ngon, manchester agency, 3D design
nike, ngon, manchester agency, 3D design

F1.0 ——– NGON’s are like a concept.
They start with a single point that grow with guidance.
Adding structure and purpose within helps solidify the shape. Then refining with meticulous crafting, finally brings it to life.
We are bound by imagination. Limitless and forever evolving.

F1.1 ——– CONTACT
Want a chat about a project, or simply touch base and
discuss what’s up for grabs? Lets get talking!

 

F1.2 ——– HELLO@NGON.CO.UK

F1.3 ——– WE DON’T TWEET
Some actions speak louder than words and everything
that needs to be said, screams from the work!

 

F1.4 ——– WE INSTA ALL DAY LONG

 

Category
3D Conceptual Design, 3D Visualisation, Design + Art Direction