There’s a big love for Japanese animation. Some of the most detailed, imaginative work has poured out of Japan and one studio that stands above the rest for its warmth and compassion is the world renown, Studio Ghibli.
With the release of the studios first CG animated film, ‘Earwig and the Witch’, NGON wanted to consider the possiblities of recreating some of their most cherished family movies that so many generations had fallen in love with.
NGON wanted to create these remakes with not only scenes taken from the films to pay tribute, but also wanted to have an amount of storytelling. See if you can spot some of the easter eggs.
Studio Ghibli Inc.
A Japanese animation film studio headquartered in Koganei, Tokyo. The studio is best known for its animated feature films, and has also produced several short films, television commercials, and one television film. The studio was founded on June 15, 1985 by directors Hayao Miyazaki and Isao Takahata and producer Toshio Suzuki, after the success of Topcraft’s anime film Nausicaä of the Valley of the Wind (1984).
1 ——– Branding
2 ——– Design + Art Direction
6 ——– 3D Conceptual Design
8 ——– 3D All-Type Visualisation
9 ——– Artworking
Spirited Away is full of amazing scenes, from the bath house approach as Chihiro holds her breath, to the chase involving Haku and the Shikigami.
But one stands out in a similar fashion to the famous bus stop scene from Totoro, which is Chihiro and the Radish Spirit riding the elevator up to Yubaba’s domain.
To enhance this environment, NGON researched a little into vintage elevators and decided to base it off some high end European hotels, adding in various plants for colour, as well as the lurking No Face in the background.
The scene needed pops of colour, but not overly spent to make the environment saturated. The key was to keep the scene neutral to an extent, so the focus is central, then for you to explore and find some of the films easter eggs.
As you look around the space, you’ll notice subtle icons, Rumi’s farewell letter, a dust sprite and one of the bath tokens Chihiro uses to help the stink/river spirit.
Using Surface ID outputs allows for easy area masking and colour adjustments inside of Photoshop, which shows in the final design.
Design + Direction + Output – NGON
F1.0 ——– NGON’s are like a concept.
They start with a single point that grow with guidance.
Adding structure and purpose within helps solidify the shape. Then refining with meticulous crafting, finally brings it to life.
We are bound by imagination. Limitless and forever evolving.